Bhutan is the only nation in the world that measures Gross National Happiness (GNH) while all other nations focus on Gross Domestic Product (GDP). GNH was launched formally in 1972 as an economic alternative to GDP.
Bhutan has a completely different approach to prosperity from the rest of the western world. The Prime Minister of Bhutan, Jigme Thinley said, "The dogma of limitless productivity and growth in a finite world is unsustainable and unfair for future generations". At the International Federation of Organic Agriculture Movements he made a commitment to sustainable agriculture saying, "...my government has pledged to become 100% organic in food production…"
Gross National Happiness in Bhutan
Bhutan, a small country enshrined in the Himalaya's leads the way in the pursuit of holistic, inclusive and truly environmentally sustainable development.